Is RTBkit OpenRTB-compatible?

nicolas's picture

RTBkit is an exchange-agnostic framework and is meant to be compatible with any ad exchange. The RTBkit Core communicates with exchanges via Exchange Connector plugins and these plugins depend on bid-request parsers. RTBkit's internal representation of a bid request is similar to OpenRTB's representation, with full round-trip serialization as a goal. This means that OpenRTB-formatted bid requests are easy to parse, although exchange-specific connectors or parser extensions may be required, depending on the specifics of each exchange's use of OpenRTB.